Build a business as strong as your craft.
Industry-specific coaching for tattoo artists, body piercers, PMU artists and beauty business owners.
Not generic business coaching.
The way a tattoo studio grows is not identical to the way a salon or PMU business grows. Each coaching path is built around the pricing, client journey, marketing and operational reality of your industry.
"CREATIVE EMPIRE BUILDER"
“THE SALON PLAYBOOK”
12 Week Coaching Program For Hair & Beauty Salons
“THE SIGNATURE STROKE SYSTEM"
12 Week Coaching Program For PMU/Cosmetic Tattoo Artists
Build the operating system behind your salon.
Salon Growth OS is personalised coaching for salon owners who are ready to scale, but are tired of carrying every decision, problem and next move alone.
Work directly with Richard to strengthen the business behind the salon — from pricing and marketing to retention, systems, leadership and growth.
You post, promote and wait — but there is no reliable system turning attention into appointments.
You know the value of the work, yet raising prices or protecting margin still feels harder than it should.
Bookings, follow-up, staff, marketing and client communication all depend on you remembering what happens next.
More clients should create freedom — not just a fuller calendar and more admin.
Your talent is not the problem.
You can be exceptional at the craft and still feel trapped by inconsistent bookings, awkward pricing, endless DMs and a business that only works when you do everything yourself.
You post, promote and wait — but there is no reliable system turning attention into appointments.
You know the value of the work, yet raising prices or protecting margin still feels harder than it should.
Bookings, follow-up, staff, marketing and client communication all depend on you remembering what happens next.
More clients should create freedom — not just a fuller calendar and more admin.
Turn creative skill into a scalable business.
The coaching focuses on the parts of the business that compound: positioning, demand, profitability and systems. The goal is not to make you busier. It is to make the business stronger.
He knows the craft — and the business behind it.
Richard has spent more than 30 years across tattoo, piercing, PMU and beauty. He has built, scaled and sold businesses, coached professionals across the industry, and written practical business guides for the people doing the work.
That experience shapes the coaching: direct strategy, real-world systems, clear accountability and advice that respects the creative side of your
More About Richard
Big conversations. Useful takeaways.
Conversations with business leaders and industry experts about growth, creativity, leadership and the decisions behind successful businesses.
WATCH ALL THE EPISODES HERE!Free resource
Start with more consistent bookings.
Download the Get Fully Booked Guide for practical strategies to improve your visibility, attract more of the right clients and create demand without depending on constant discounts.
Get The Free Guide
Ready for the next level?
Build the business your talent deserves.
Choose the coaching path that fits your industry, or talk with Richard’s team about the right next step for where your business is today.
Talk With Richard's team